Google Ads Expertise - One on One

This program content will help you develop and optimize your digital advertising strategies by using the Google Ads platform effectively.
Regular price45,675.00TL
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GOOGLE ADS EXPERTISE - One-on-One Special

GOOGLE MERCHANT CENTER COURSE GIFT

Program achievements:

Comprehensive knowledge of Google Advertising, Search Ads, Display Network (GDN), Shopping Ads, Mobile App Campaigns, Video and YouTube Advertising

Main topics to be covered in the program:

  • Introduction to Google Ads and Usage Panel
  • Search Network and Display Advertising Techniques
  • Specializing in YouTube and Other Video Ad Formats
  • Detailed information on Shopping and Mobile App Ads
  • Smart Campaign Planning and Management Techniques
  • Advanced E-Commerce Strategies and Practical Tactics
  • Detailed Reporting and Analysis Methods

 Career Opportunities:

  • Google Ads Specialist, Advertising Manager, Advertising Consultant
  • Remarketing Strategist, Digital Advertising Specialist
  • Opportunity to work as an Advertising Project Manager and E-Commerce Advertising Specialist

 Who is this program suitable for?

  • Marketing department employees
  • Digital marketing experts
  • Company owners
  • Corporate communications experts
  • Freelancers
  • Advertising students
  • Public relations officers

 Program Goal:

This program aims to provide participants with in-depth knowledge and practical skills of the Google Ads platform. It will guide you in developing digital advertising strategies to reach a broad audience and manage your advertising budget more efficiently.

Google Merchant Training (Gift)

This program provides e-commerce businesses and sellers with information about integration processes and product listing strategies with Google Merchant Center. It helps you increase visibility for your products and reach potential customers through Google Ads, Google Analytics, and similar Google platforms.

Thanks to Google Merchant Center:

- You can appear in front of your target audience by uploading your product data to Google,

- You can edit and update your products in the system whenever you want,

- You can increase your sales with your effective strategies,

- You can track how your products appear on the internet,

- You can use Google Shopping Ads effectively.

Steps:

1. Creating a Google Merchant Center account

2. Uploading products to Google via feed

3. Creating a Google Ads Shopping Campaign

This program will provide you with comprehensive and practical information to grow your business in the digital market.

Google Ads Expertise Contents:

Introduction to Google Ads and Usage Panel

- What is Google Ads and how does it work?

- Creating and configuring a Google Ads account

- User panel and basic settings

2. Search Advertising Techniques

- Keyword research and selection

- Creating and optimizing ad text

- Competitive analysis and bidding strategies

- Creating and managing search network campaigns

3. Display Network (GDN) Techniques

- What is a display network?

- Display ad formats and sizes

- Targeting options (demographic, interest, location)

- Creating and managing display advertising campaigns

4. YouTube and Other Video Ad Formats

- Introduction to YouTube advertising

- Video ad formats (TrueView, Bumper, Outstream)

- Creating and optimizing video ads

- Creating and managing YouTube ad campaigns

5. Shopping and Mobile App Ads

- What are Google Shopping ads and how to use them?

- Creating and managing product feeds

- Creating and optimizing mobile app campaigns

 6. Smart Campaign Planning and Management Techniques

- What are smart campaigns and how do they work?

- Creating and optimizing smart campaigns

- Use of automated bidding strategies and machine learning

7. Advanced E-Commerce Strategies and Practical Tactics

- Google Ads strategies for e-commerce

- Conversion tracking and optimization

- Remarketing techniques

- Planning and managing seasonal campaigns

8. Detailed Reporting and Analysis Methods

- Google Ads reporting tools

- Performance metrics and KPIs

- Reading and analyzing reports

- Conducting A/B tests and experiments

 This program content will help you develop and optimize your digital advertising strategies by using the Google Ads platform effectively.

KORAY DAYIOĞLUHe graduated from Kadıköy Marmara College. He completed his higher education at Istanbul University, Department of Business Administration, in 1988.
* In 1989, he studied foreign trade and language at Cambridge University in England for one year.
* In 1995, he took training on web marketing in Tel Aviv for 6 months and brought the system to Turkey for the first time in Türkiye to sell products through the digital web with the Israeli company Womex.
* He received international 4P Logistics training in New York for one year in 1999.
* He lived in China between 2001 and 2009 and worked at his own company in the field of foreign trade digital marketing. Simultaneously with his professional life, he continued to follow and implement changing business trends through various trainings and seminars. He continues his career as a "Facebook Certified Digital Sales and Advertising and Marketing E-Commerce Strategist."
He has over 30 years of experience in international marketing and foreign trade.
Also Facebook Master certified digital marketing partner Certificate
Facebook Certified Creative Strategist

Google Ads Expertise - One on One
Google Ads Expertise - One on One
Google Ads Expertise - One on One
Google Ads Expertise - One on One
Google Ads Expertise - One on One
Google Ads Expertise - One on One
Google Ads Expertise - One on One
Google Ads Expertise - One on One
Selection Day
2 Days a Week
10 Lessons 18 Hours
Face to Face
Stok Remaining Slots: 10

Frequently Asked Questions

We have eliminated all factors that make access to information difficult. In this training model, you will be able to participate in our training programs by managing your time in the best way possible and without having to pay for transportation and accommodation.

All of my Certificate Program training programs invite you to invest in yourself and/or your organization for a strong start. This program connects you with experienced, professional staff and the most successful team in Turkey in sharing their knowledge. Throughout the training, you'll learn how they've worked from the very beginning to the very end. In all programs, you'll achieve the success you've dreamed of, gain a new perspective on your art or business, and get off to a better start with a better position. The certificates you'll receive at the end of the training will be enough to bring you lifelong happiness and mark your career success.

For practical training based on its content, please refer to the explanations section in each training.

Depending on the training content
• Those who want to gain knowledge from different disciplines in addition to their field of study

• Those who have career goals in the field

• Those who care about personal development

• Those interested in Art and Culture

• Businesses

• Students

• Hobbyists

Relevant materials are shared for each course starting the week your training begins. Additionally, video sharing and content submissions for applied arts and cultural courses are available, depending on the course and instructor. Please consult.

1. Participants who meet the attendance requirements will be eligible to receive a certificate. At the end of the training, participants will receive a training certificate approved by the Rectorate, prepared in collaboration with the relevant universities, and visible on the e-Government website.
2-At the end of the training, participants are eligible to receive an internationally valid English language training certificate, which can be searched through e-Government and the relevant university's QR code. 100% attendance is required for certification programs. Certificates are issued digitally with a traceable and searchable QR code. We do not issue printed certificates with wet signatures; please do not request them.

Dear participants, as Atölye Ataşehir, in order to raise the standard of our training, the quality of our training and service has been internationally registered in the ISO 9001 Quality Management System standard and has also been certified by EuroPass CardCert due to its compliance with the general conditions of the "Cardcert Management Systems" standard.
At the end of our certified training programs, we will optionally provide the EuroPass CardCert Electronic Certificate and Smart ID Card along with our official training documents. Our participants will be able to use all the training documents they have obtained from us online, ensuring traceability "all over the world with a single card" and carrying them with them as the EuroPass CardCert internationally registered Electronic Certificate and Smart ID Card.

The Europass Certificate Supplement is a document containing information that will help employers and educational institutions more easily understand your vocational training qualification. The Europass Certificate Supplement includes:
• The purpose of your qualification,

• Level,

• Learning outcomes and information about the relevant education system are defined. When you apply for a job or course abroad, it can sometimes be difficult to explain what you learned in the education you received.
This is where the Europass Certificate Supplement can help you.

All program registrations are processed by Atolye Ataşehir. You can complete your registration online. After creating an account and logging in, you can choose the payment option most suitable for you and complete your purchase. Once you complete the purchase, your registration will be completed, and you will receive an email informing you of the required documents. The online payment system is available 24/7.

The training program is redesigned and implemented to meet the diverse needs of organizations across various fields. Existing training programs are revised to meet your team's or individual's specific development goals. To submit your request for your organization, please contact the email address or WhatsApp number below to receive the best offer.

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